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Mayank Chaurasia, the Company's Founder
This is what VegEase, a startup born in the midst of the pandemic, is doing with its online-to-offline model of distributing fruits and vegetables.
VegEase is the creation of eGreen Farms, a food retail company based in Delhi that was established in 2018. Mayank Chaurasia, the company's founder, begin developing VegEase well before the pandemic began. However, due to the COVID-19 outbreak, its introduction was pushed back. The platform was finally launched in January 2021
Essentially, VegEase provides a future-ready experience for purchasing farm-fresh Fruits and Vegetables, in which customers can book a grocery cart on the app (similar to booking a cab), wait for it to arrive at their door, and handpick the best stock themselves.
VegEase employs specialized supply logistics to deliver exclusive carts containing variety of Fruits and Vegetables at the customer's defined time slot. The carts are organized by localities/sectors.
" Demand varies according to location. Fruit and vegetable sales could be demographically aligned to Bengal if a customer is staying at CR Park [in Delhi]. Similarly, those things may be of little value in a place like Rohini, which is inhabited by people from Haryana and Uttar Pradesh.
Unlike other online grocery platforms that require consumers to pre-order product and have them shipped, VegEase allows customers to touch, sound , and handpick the fruits and vegetables at the time of purchase.
They do just what they will do in a typical mandi , but from the comfort of their own homes. "We're keeping the old thela tradition alive, but in a new package" Mayank says:
" During the pandemic, people were accustomed to purchasing fruits and vegetables online. However, the issue with online grocery is that you are limited to what they offer. Often the packaging is incorrect, and other times the consistency is subpar. When a cart arrives at your door , you can pick from the stock and do not have to depend on what is delivered. ”
VegEase is the creation of eGreen Farms, a food retail company based in Delhi that was established in 2019. We are delivering customers in Delhi NCR and providing them a hassle-free experience with us thus they can order directly from anywhere. We are serving our customers in two different methods. The first one is directly scheduling a cart to home then handpick fresh fruits and vegetables in front of the eyes or can add vegetables to the cart then our delivery executive will directly deliver to doorsteps. Our major responsibility is to provide customers with a "happy shopping with us" experience. VegEase offers healthy and fresh fruits picked from the farm directly, then we store them in our warehouse with minimal touch. Our quality in-charge checks the quality before delivering fruits and vegetables to customers.
To get Farm Fresh Vegetables and Fruits at your Doorstep.
Fresh Juicy fruits and vegetables directly from the farms
Hygienically washed and stored
Cart will be there with a farm fresh fruits & veggies.
Ease of handpicking fresh stock from a cart at Your Doorstep
Fast and Free Delivery
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